Our Story
This is Kidoodle
Imagination meets sustainability
Kidoodle began in 2023 with a simple idea: to create fun, portable activities that spark creativity wherever children are and can be used time and time again. Founded by Kiwi mums who shared a passion for sustainable, screen-free play, Kidoodle offers a reusable alternative to traditional colouring.
Today, Kidoodle is proudly run by Jacq and Gabby - two busy mums who love making it easier for families to encourage creativity on the go. Our reusable colouring mats let kids colour, wipe, and repeat, making them perfect for travel and everyday adventures.
We’re passionate about fostering creativity through screen-free, simple play, all while reducing waste. Instead of endless printouts and single-use colouring books, our reusable mats keep playtime sustainable. Each set fits neatly into a felt pouch, and our eco-friendly packaging is kept minimal- no unnecessary extras!
We're also proud to support emerging talent - every Kidoodle design is created by young Kiwi artists and designers. By choosing Kidoodle, you're helping nurture local creativity and innovation.
Inspired by our children and our commitment to a "less is more" philosophy, we’re dedicated to offering creative solutions that reduce clutter and waste. Thanks for being part of Kidoodle, where imagination meets sustainability!
Jacq and Gabby xx
The Kidoodle Way
Low Waste
At Kidoodle, we’re committed to a waste-free approach. Our reusable colouring mats replace single-use paper, helping families cut down on waste. We’ve also streamlined our packaging to eliminate unnecessary extras—no stickers, tags, or plastic. Everything arrives in recyclable mail bags with just a simple stamp, ensuring a low-impact, clutter-free experience from the moment you order.
Sustainable
Sustainability is at the heart of our mission. By choosing Kidoodle, you’re opting for eco-friendly products designed to last. Our mats support a greener lifestyle, encouraging creativity without the need for disposable resources. From product materials to our eco-conscious packaging, we’re dedicated to helping reduce the environmental impact of playtime for future generations.
Reusable
Kidoodle’s colouring mats are designed for endless fun. Unlike traditional colouring sheets that are used once and discarded, our mats can be wiped clean and reused again and again. Whether it’s in the car, on a plane, or at home, Kidoodle offers a long-lasting solution that grows with your child, making it a practical and eco-conscious choice for families.
